by Josh Kilen | Feb 11, 2026 | AI Marketing, ChatGPT
Specialized AI is at the center of nearly every conversation we have with professional service firm owners about AI research and AI-powered market research — usually framed as the same familiar question: “Can’t I just use ChatGPT for this?” Sometimes, yes. Sometimes,...
by Josh Kilen | Jan 23, 2026 | AI Marketing, AI Research, Artificial Intelligence (AI), ChatGPT, Marketing Research, Marketing Strategy
You’re running a small business with a marketing budget that makes enterprise research platforms laugh at you. The tools your competitors brag about cost more per month than you spend on all of marketing. Traditional market research agencies quote $15,000 for...
by Josh Kilen | Jan 16, 2026 | AI Marketing, AI Research, ChatGPT, Marketing Research, Marketing Strategy
By Josh Kilen, Founder & CEO, Cascade Digital Marketing Here’s what no one tells you about market research: the gap between “we should understand our customers better” and actually doing it is usually $15,000 and six weeks. ChatGPT changes that...
