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Why You Shouldn’t List All Your Practice’s Areas
You’re client’s attention is at a premium. If you confuse them by highlighting too many practice areas on your website, they will take their case to your competitor.
WordPress or Squarespace – which one should you choose for your family law website?
Are you looking to increase your caseload or target a new type of client? Chances are your current website is not meeting the mark. To build a site that produces results and uniquely communicates your brand will take some time and a bit of technical aptitude.
3 game-changing SEO solutions for small businesses
If you are a start-up company running on a tight budget, you might find it hard to get your web pages optimized for search engines. Don’t worry, there are plenty of ways to solve this problem, and they don’t cost all that much money.
What Makes an Effective Family Law Website?
What is going to make a potential client stop at your website and give you a call? Unlike personal injury cases, divorce or child support clients often look through multiple websites to find the best family law practice.
How to Dramatically Lower Your Cost Per Click
The game of marketing is getting the largest return on your investment. Essentially, marketers want to spend as little as possible while making as much as possible. That’s why you hear businesses talk about things like cost per click (CPC) and conversion rates, which...
How to Clarify Your Brand Message
Before you start marketing your business or service, you need to understand what you are marketing – the brand’s message. This refers to the underlying value proposition of your brand. This needs to be inherently clear to customers – they don’t want to search for the...